Top 12 Best Email Marketing Review The Cheapest Money Saver
Choosing the right email marketing service can have a significant impact on the success of your marketing campaign.
In this article, we will review and compare the 7 best email marketing services for small businesses. Why Choosing The Best Email Marketing Service is Important?
Email marketing is one of the most cost-effective marketing strategy for small businesses. According to the Direct Marketing Association, email marketing on average sees a 4300 percent return on investment (ROI) for businesses in the United States.
This is because email marketing is easy to manage, gives you full control, and allows you to establish a direct contact with your customers. But to have a successful email marketing strategy, you need to find the best email marketing service. That helps you manage your subscribers, content, and campaigns.
Most email marketing services will have similar features. That’s why finding the best email marketing software for your business or website can be difficult.
What makes one email platform better than others?
Throughout my career, I’ve managed multiple email lists with more than 100,000 subscribers and used about every email marketing tool in existence. I know what it takes to run successful email marketing campaigns, and I know which software will get the job done.
Whether you’re starting a new email list from scratch or looking to switch to a new provider, this guide will help you find the best email marketing service for your situation.
Not convinced on email marketing? See these 6 reasons why building an email list is so important today.
It’s important to understand that a lot of your success with email marketing depends entirely on the email marketing software you choose because they are responsible for making sure that your emails actually get delivered.
If you aren’t careful, then you will end up paying a lot more money for fewer marketing features and terrible email deliverability rates (which causes you to lose even more money).
What to Look for in a Good Email Marketing Tool?
A good email marketing service should enable you to create highly engaging email newsletters with an easy user interface (ideally drag-and-drop editor).
You should be able to easily send bulk emails that are actually personalized and targeted without a lot of work. This is also known as marketing automation.
Aside from that, your email marketing service must make it easy to manage your contact list, segment users into groups, and track the performance of your email marketing campaigns.
Most importantly, a good email service provider ensures that your email campaigns do not end up in the spam folder.
Having said that, let’s take a look at some of the most popular email marketing service providers and how they stack up against each other.
Top 12 Best Email Marketing Services
Active Campaign - Best for CRM (Customer Relationship Management) and freemium plan
Aweber - Best Landing Page and NewsletterGetResponse — Best all-in-one automated lead generation tool
Mailchimp— Best freemium plan
Sendinblue — Best for growing your list
Constant Contact — Most beginner-friendly email builder
HubSpot — Best for automated email marketing
Moosend — Best for AI-powered ecommerce sales
MailerLite — Simplest email marketing service
Omnisend — Best for ecommerce businesses
ConvertKit — Best for influencers, bloggers, and creators
Mailjet — Best for cross-team collaboration
Drip — Best for new ecommerce businesses